We bring
the colour.

Qucina is a 360° creative studio in Cairo. Brand, social, code and campaigns, switched on together for clients across Europe.

A sunlit studio in Cairo in black and white: a sign with the Qucina symbol on the wall, a laptop, a phone on a tripod and a billboard outside the window. Each one lights up in the colour of its service.

How we work

Everything else is black and white.

Four disciplines, four colours. We use them like light: only where it matters, so that what matters is the first thing people see.

A brand identity project on a white table: a box and a shopping bag with the Qucina symbol, a logo construction sketch and a strategy board, in lavender light.

Branding

Good brands play safe. Great ones play smart.

  • Identity & logo
  • Visual systems
  • Packaging
  • Brand strategy
A tidy studio set for shooting a reel: a phone on a tripod, lights and a small styled table against a blue backdrop.

Social Media

Big agency thinking. Smarter execution.

  • Content & art direction
  • Reels & carousels
  • Photo & video shoots
  • Editorial calendars
A white desk by a window with a monitor and a laptop showing code and a website layout, in green light.

Development

Built like code. Delivered like art.

  • Websites & e-commerce
  • Web apps & dashboards
  • Bookings & catalogues
  • SEO & performance
A giant yellow banner with the Qucina symbol hanging down a building in downtown Cairo, flooding the street with yellow light.

Marketing

Strategic by nature. Creative by choice.

  • Campaigns
  • Launch films
  • Print & outdoor
  • Paid media

Our loop

Good° design that works.

Ten principles, each one feeding the next. It's how we judge every piece of work before it leaves the studio.

  • Good° design is less
  • Less is bold
  • Bold is experimental
  • Experimental is fresh
  • Fresh is creative
  • Creative is smart
  • Smart is communicative
  • Communicative is simple
  • Simple is aesthetic
  • Aesthetic is good°

Contact

Let's turn
the lights on.

Tell us what you're building. We'll come back with a plan: what to make, how long it takes, what it costs.